FOR IMMEDIATE RELEASE                                                               CONTACT:
February 15, 2007                                                           Valerie Castle, Chief Executive Officer                                                                                              (760) 770-0999 Ext. 708
                                                                                    Media Only: John Hussar                                                                                     PRNewsWorks (760) 567-8073

Conciant Lifestyle Concierge™ Partners with Elite Land Tours, Platinum
Helicopters To Create Adventurous ‘Signature Lifestyle Experience’

RANCHO MIRAGE (Calif.) —   Conciant Lifestyle Concierge™ has partnered with Elite Land Tours, Inc. and Platinum Helicopters, Inc. two of the Coachella Valley’s premier nature adventure companies, for unique Conciant Signature Lifestyle Experiences, Conciant CEO Valerie Castle announced today.

“The partnership with Elite and Platinum provide Conciant with two stellar organizations to create extraordinary Signature Lifestyle Experiences for Conciant members,” she said. We wanted to create a Conciant Signature Lifestyle Experience here in the Valley. Too often folks look for the extraordinary in a can; already packaged. Conciant imagines the extraordinary, then creates it.  We are delivering truly remarkable experiences to enjoy the natural wonders of the Coachella Valley and beyond.

The day is golden, under a white pergola with an uninterrupted 360 degree view of pristine nature is a well-laid table to delight the senses. “The food, (especially after a wee walking tour) is delicious.”, said Ms. Castle. There is a slight breeze as you sit back and consider the map.   “Conciant will lay on a special dinner at sunset for two or twelve after a HUMMER ride across the outback reaches of our Desert like Joshua Tree or the San Jacinto Fault.  After a breath-taking helicopter ride, Conciant’s private chef will serve an unforgettable meal to thrill your palate.  “There’s something elemental, and at the same time intensely ironic and rash about al fresco dining astride the most powerful and unpredictable fault line on the continent.’’ Ms. Castle said. 

Mark Farley, President and CEO of Elite Land Tours, said “Conciant members will experience a sense of adventure and discovery with an unexpected twist - luxury. ‘’ We'll take you to breathtaking locations in air-conditioned comfort in the world's best-in-class all-terrain HUMMER H2 with knowledgeable, expert guides.’’ Elite recently earned the Attraction of the Year Award by the Palm Springs Desert Resorts Convention and Visitors Authority.

“Platinum Helicopters is touted as the West Coasts’ number one helicopter service,” said Platinum President and CEO Chris Kane. “Take to the air in Platinum’s state of the art helicopters to get a postcard perfect view of the of the fault bending into a lazy S stretching over hundreds of miles as tectonic forces exert incomprehensible pressure.  Take in the Coachella Valley’s magnificent landmarks from the Salton Sea to the Santa Rosa Mountains, to the untamed acreage of the California Desert.”  said Kane.

The new partnerships have greatly enhanced the uniqueness of this Conciant Signature Lifestyle Experience, Ms. Castle said. “Conciant leads the pack in bellwether excursions — fabulous, exhilarating experiences that redefine living. Redefine living? Spent decades securing a future you don’t know what to do with? Reconnect with life on an elemental level. Breathe, move, reach—rediscover your center, flex your senses and reclaim your spirit.” said Ms. Castle
From laid back to extreme and everything in between, Conciant will make it happen. Conciant Lifestyle Concierge is an exclusive private concierge club providing unlimited services, benefits and privileges to its member’s 24-hours a day, 365 days a year.  Conciant’s Lifestyle Experiences are legendary.  Visit www.conciant.com or phone 760.770.0999 to learn more.